please read me Why did you buy this magazine? Well, since most of you are subscribers, you made your purchase decision some time ago. For that, Sheila and Emily thank you, and I, as a frequent contributor, compliment you on your good taste. But what motivated you to subscribe in the first place? Word of mouth, maybe. Or you might have discovered us from reading the many Asimov’s stories that have been reprinted in Year’s Best anthologies or have appeared on various SF awards ballots. Readers of a certain age may have subscribed because they were fans of Isaac Asimov